7 Ways Canva Can Earn You Passive Income

Lately I’ve noticed how much the words “passive income” are used to encourage entrepreneurs to create multiple streams of income or to promote a lazy way of “earning while you sleep”. Passive income is income that is earned by little effort after you’ve created products to sell that can be easily bought and downloaded by multiple people. Trust me, there’s no rocks thrown at the person who looks at passive income as lazy because personally, I love to hear the PayPal notifications when I am awake. I also love to see the notifications when I wake up in the morning so to each it’s own.

I discovered Canva last year when I found byregina.com through Google. Small tangent here… OMG you guys! She was sent from heaven to us with all of her knowledge and willingness to share. She is apart of the “I DO FREE” tribe because she builds her value by telling and showing us how to grow our lives and businesses for free. She also goes into to great detail of showing us her systems and processes in her paid resources, workshops and e-courses. This woman is GOLD!

7 Ways Canva Can Earn You Passive Income

Now, back to the topic at hand.

I discovered Canva last year and it has changed my life ever since. There are many things you can do with this free design tool to upgrade the visuals for your brand and keep a consistent online presence across your digital platforms. Every graphic and e-product that the Strategist Cafe brand has was created using Canva. Here are 7 ways (not limited to this number) that Canva can earn you passive income:



Checklists are an inexpensive, practical resources that people can buy for as little is $1-10 depending on the type of information and quality of information that you provide. Checklists are solutions to people’s problems. They make sure someone will accomplish their goal(s) in a quicker fashion and as accurately as possible. Canva allows you to create beautiful designs from scratch or using their super easy templates to customize according to your brand’s style.


Cheat Sheets

Cheat sheets are similar to checklists except they take away all the guess work for you when you are creating something new or when you are implementing a strategy that you may not have incorporated into your business before. Cheat sheets can also be sold at a practical price for as little as $5-15. Cheat sheets are basically documents with the work or research done for the buyer. Many people struggle with finding something to post on their social media accounts. They also struggle with staying organized and consistent with their content. So, I created a mock template of what a content calendar for a week would look like plus created templates for my audience to use to mimic the example provided. It is the perfect example of providing a solution of what they could post according to their industry and business!



Some people create worksheets and use them as content upgrades to collect email subscribers, but worksheets can be used to create passive income for business as well. This is another practical item that could save someone time and money. Worksheets can be used for a wide range of things. I love worksheets for planning materials and taking notes for projects. Worksheets are actionable items that help your audience and customers with putting their thoughts on paper. They are easy to create and download for a low cost.  As you can see, Canva is great for creating simple worksheets that you can convert to PDF form and sale on your website or a place like Etsy.



Templates are pre-made resources that people use and buy all the time. Why not join creatives by creating templates that your audience can use? It’s a great way to direct someone in the right direction to accomplish their goals. There are many things you can create like a financial budget template, a blog template, a template for social media, or a meal planner template. People can buy your design and use it for their personal or professional needs. Templates can have a large range of price depending on what the template is used for. Be sure to research the industry standard to avoid under pricing your e-products. Each item will vary and you’ll want to make sure you are charging reasonably for your designs considering the outcome the customer will have once they purchase.



Workbooks are similar to worksheets. Workbooks can also be in a more practical range as for pricing. I’ve seen workbooks from $12-55 or more. It just depends on the end value for the customer plus the time and efforts you put into designing and publishing the workbook. Think of a compilation of related worksheets to create a simple 15-page workbook or an intensive workbook that has 60 pages. Workbooks can be used just like worksheets to walk your customers through a process of thought and action. It can also be used as a guide, reference model, or a planner. Canva is great for creating a workbook, including the title page for all of the resources mentioned.



Ebooks are informational resources that your customers read. Ebooks are great for case studies, personal branding stories, inspirational content and much more. Ebooks can be less actionable although it’s totally fine to insert worksheets in your ebooks to enhance the customer experience. The designs for your ebook can be formatted into PDF files in Canva. I recommend keeping ebook page creations in Canva on the smaller end in one design project. From my experience, too many pages in one project will cause Canva to have slower response times with your project. For example, when I created my first ebook, I had to split the ebook content into two projects on my account. One design project had the first half (30 pages) of my ebook and another design project had the second half (30 pages). The system ran way slower than I’d like but I was still able to complete my projects within a reasonable time frame. Just be sure to split your project designs up if you have a large amount of pages for your ebook.


Related Article: How to Turn Your Blog Post Into An Ebook Using Canva


Pricing ebooks can be a little tricky if you don’t know the position of your content in your industry (how relevant your content is)  and what your market values the level of information you’re providing. Pricing ebooks will take more of your research efforts to determine how you should price your ebooks versus your income goals plus the industry standards. Ebooks are extremely popular for passive income and you could totally develop a successful product by creating your own!



I like to think of manuals and guides as a large delivery of cheat sheets. Basically, you demonstrate how to do something, how to create something, and/or how to accomplish something in a manual or guide step-by-step. Screenshots, pictures, arrows and buttons are all creative ways to demonstrate how to get results in specific areas, software, systems, and business operations, etc! Manuals and guides can be more on the higher end of pricing, similar to ebooks, because of the amount of value the customers will receive and the time and efforts you put into completing your designs.

Canva has so many templates that you can change and customize to make your own. You don’t have to be super design savvy to get your resources and projects done. Start by creating something simple like a checklist or workbook to see how well earning passive income works for your business. Remember, the content in your products must be relevant and solve a problem in order to sell successfully. Who knows? The better you become at designing, the more income paths you could create. Your options are endless!

In my passive income course, Passion to Passive, I teach the exact steps I take to earn passive income each month with digital products like the ones mentioned in this blog post. I also have invested in other ways to generate passive income to create different paths and streams of passive income. After taking this course, you will have all the tools you'll need to create, market, and sell your products to earn passive income for yourself! Learn more about the course and how it will change your life by clicking here.